French-American · New York

Hi, I'm Ilan.I build companies.

Co-founder & CEO of North.

Eighteen years building tech companies. These days: putting Claude to work inside law firms.

We're hiring Say hi

5 companies co-founded
50+ startups backed

Now · since May 2026

Building North.

Visit north.law

north.law Co-founder & CEO

Claude, engineered into your law firm.

North helps law firms put AI to work across the practice. North OS connects the firm's knowledge and tools to Claude, and a team of forward-deployed engineers trains yours, on-site.

Open founding seats

Come build the AI the legal industry will run on.

See all roles

The launch postLinkedIn · 67 comments

Announced

“Meet my new company, North: It's Claude, engineered into your law firm 🧭”

linkedin.comOpen original ↗

Building since 2008

The deck so far.

Moved to New York in 2004. A few years later I started Producteev; Jive Software bought it in 2012 and pulled me to Silicon Valley. New York pulled me back.

Eighteen years in, the reason I build hasn't changed: I'm more interested in what the future could look like than in what's already been done.

01 / 07

2026 — now

North

Co-founder & CEO

Claude, engineered into your law firm.

We're hiring ↗New York

2024 — 2026

Contentsquare

SVP Strategy & Partnerships

VP Special Projects with the CEO, then SVP Strategy & Corp Dev, then SVP Partnerships & Strategic Alliances. M&A and AI partnerships.

🦄 Unicorn

2021 — now

Origins

Co-founder & General Partner

A seed-to-Series-A consumer fund I co-founded with World Cup winner Blaise Matuidi.

origins.fund ↗Venture

2021 — 2024

Async

Co-founder & CEO

Voice messages that finally replaced meetings.

Co-founder

2017 — 2021

Willo

Co-founder, President & COO

At-home oral health. Raised $25M with Kleiner Perkins and the Amazon Alexa Fund. TIME's 100 Best Inventions 2020.

TIME Best Inventions

2014 — 2017

ILY

Co-founder & CEO

A phone for families. Acquired by Nucleus in 2016.

Acquired

2008 — 2012

Producteev

Co-founder & CEO

Task management for teams, started in Paris with three friends. Thousands of paying companies, including Apple, Stanford, Disney and the FT.

Acquired by Jive · 2012

Side apps

Made on weekends.

Small things I build on nights and weekends, each with its own little mascot.

Getting around

Roule

The closest shared scooter or bike anywhere in France, one tap away.

On iOS

Places

Bucket

Share a reel or a screenshot, Bucket pins the real place on your map, then makes sure you go.

iOS beta More

Food

Tov

Scan any product in a French store and know in seconds if it's kosher.

App Store More

Investing

Backing founders since 2012.

General Partner at Origins, the seed-to-Series-A consumer fund I co-founded with World Cup winner Blaise Matuidi. These days, one-offs mostly go through the fund.

Origins
Seed to Series A, mostly consumer

50⁺

startups backed

4 🦄

unicorns

12⁺

exits

CCheckrBackground checks🦄 Unicorn AAlgoliaSearch infrastructure🦄 Unicorn AAlanHealth insurance🦄 Unicorn AAmi LabsConsumer AI🦄 Unicorn WWit.aiAcquired by FacebookExit SSunriseAcquired by MicrosoftExit SSkyGiraffeAcquired by ServiceNowExit